Making a personal connection with potential donors is a critical piece of the giving process. But how much should you really know about your donors?
In this video from Movie Mondays, Brent Hafele from NewDay Nonprofit Solutions discusses how understanding the passion that compels a donor to give can lead to deeper relationships and larger, more meaningful gifts.
What do you think of Brent’s experience? What insights do you have about what makes donors tick? Comment and let us know.
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