Provocative. Thoughtful. Forward thinking. What do these words mean to you? They’ve been used to describe the 2018 Pantone Color of the Year: Ultra Violet.
Whether or not you’re a fan of the shade, Ultra Violet has been chosen as the most fitting color for the year ahead. We’ll likely be seeing it everywhere. But what is Pantone, and how does a color become the Color of the Year? Continue reading “Color Trends: The History of Pantone”