Using Branded Apparel to Unite Your Employees

Paw_Print_Team_Branded_Apparel
Created by Peoplecreations – Freepik.com

Think about the last sporting event you attended. What was it like? You may have heard music, the voice of an announcer, and cheers of delight, alongside cries of disappointment, as one team scored over the other. Maybe you sat on a hard bleacher, with a basket of warm food or a cold drink, your eyes trained on the field, court, or rink as you waited breathlessly for your team to take the game.

You feel a strong affinity to your team, aided by the hat, t-shirt, or jacket you’re always wearing with your team’s logo on it. If you’d happened to look around at other fans during that last sporting event, it’s likely many of them were wearing something to support the team, too. You may have little else in common with your fellow fans. But in your support of the team, you’re united. You share a high-five with the person next to you as your team scores. While you may not be a part of the official lineup out on the field, you are part of an even bigger team of fans.

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Boost Your Marketing During the Slow Season

Group sitting around table discussing marketing strategy
Business image created by Peoplecreations – Freepik.com

The dog days of summer may inspire you to do little more than stretch out in the sun with a cool drink and a good book. Blue skies and warm breezes have you running to the beach, not to the office.

The hottest time of year weather-wise can often be the coolest time of year business-wise. Whether your slow season falls during the summer months, the colder season, or somewhere in between, extra time on your hands can be a great opportunity to invest in your business.

Less business may seem like a bad thing. In fact, slower times are a welcome chance to revisit and revise parts of your company, like your marketing strategy, to ensure busy times will come around again.

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